yukt.tools
campaign planning

Campaign Break-Even Calculator

Model spend, order value, margin, and conversion rate to find the orders, revenue, CPA, traffic, and ROAS needed to cover a campaign.

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Campaign economics

Spend, AOV, gross margin, and optional traffic assumptions

Scenario presets

4 models
$
$
Gross profit/order
$80.00
Variable cost
$40.00
derived cost per order
Margin
66.67%
gross margin assumption
AOV
$120.00
revenue per order
Traffic estimate

Add conversion rate when you want visitor volume as well as orders.

ready to calculate

Break-even line

ready to calculate

Run a campaign model to see required orders, revenue, CPA ceiling, ROAS floor, visitor volume, and a copy-ready summary.

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